80 Over 40 Beauty YouTubers in 2024

Marlena Stell

My purpose for this channel is to inspire everyone of all ages, sizes, skin color, and ethnicities to feel their best on the inside and out. My sole calling in life is to build others up and to help them feel beautiful. On my channel I provide makeup education along with other beauty and lifestyle content. I am a 40+ year old woman, a mom, a CEO, a business owner, a wife, and so much more. I have been providing content on Youtube since 2008 and truly love what I do!
Youtube Channel youtube.com/channel/UCE1B.. Subscribe
Channel Name Marlena Stell
Youtuber Name Marlena Stell
Gender Female
Email ****@smallscreenmarketing.com
Type of Channel Influencer
YouTube Subscribers 1.5MFacebook Followers 336.8KTwitter Followers 81.7KInstagram Followers 661.9KType Mega Frequency 1 video/week Since Apr 2008 Get Email Contact

Angie

Getting hot-flashes? Wrinkles? Gray hair? Fifty is the gift that just keeps on giving!! If you're an over-50 woman who's looking for style, beauty, anti-aging, and health how-tos from an actual mature woman, then you're in the right place!
Youtube Channel youtube.com/channel/UCU9r.. Subscribe
Channel Name HotandFlashy
Youtuber Name Angie
Gender Female
Email ****@hotandflashy.com
Type of Channel Influencer
YouTube Subscribers 1.2MFacebook Followers 58.8KTwitter Followers 5.8KInstagram Followers 175.8KType Mega Frequency 1 video/week Since Oct 2012 Get Email Contact

Risa

With over 20 years experience as a makeup artist, I started my channel to share all of the tips and tricks I have learned with YOU! I review the latest beauty products, create in-depth, up close tutorials, and cater to women over 40! Hooded eyes are my specialty as I have them myself! I hope you will check out my channel and subscribe!
Youtube Channel youtube.com/channel/UCVtg.. Subscribe
Channel Name Risa Does Makeup
Youtuber Name Risa
Gender Female
Email ****@risadoesmakeup.com
Type of Channel Influencer
YouTube Subscribers 431KType Macro Frequency 4 videos/week Since Aug 2011 Get Email Contact

Marnie Goldberg

My name is Marnie, but I'm known as MsGoldgirl here on YouTube. I'm a stay-at-home mom who discovered makeup late in life. I love to talk about cosmetics, hair products, skin care, and about what I've learned about living along the way.
Youtube Channel youtube.com/channel/UCmdt.. Subscribe
Channel Name Marnie Goldberg
Youtuber Name Marnie Goldberg
Gender Female
Email ****@msgoldgirl.com
Type of Channel Influencer
YouTube Subscribers 250KFacebook Followers 28.1KInstagram Followers 65.7KType Macro Frequency 2 videos/week Since May 2009 Get Email Contact

Stephanie Marie

EVERYDAY BEAUTY....MADE EASY! Here, you'll find reviews, tutorials, tips, and anti-aging skincare advice to help make your life easier! As we age and our skincare, makeup, and hair needs change, finding what works for us can be a struggle. Hopefully, together, it can be a fun and exciting journey! I upload new videos each week, so be sure to SUBSCRIBE and hit the Notification Bell so you don't miss any! You can find me here: Snapchat & Instagram: stephmarie.7 | Twitter & Pinterest: stephbmarie7 | stephaniemarieblogs.com For Business Inquiries or PR contact only: ****@gmail.com
Youtube Channel youtube.com/@StephanieMarie Subscribe
Channel Name Stephanie Marie
Youtuber Name Stephanie Marie
Gender Female
Type of Channel Influencer
YouTube Subscribers 261KFacebook Followers 13.9KTwitter Followers 1.4KInstagram Followers 33.7KType Macro Frequency 1 video/week Since Jun 2006 Get Email Contact

Sheri.

Hi everyone! My name is Sheri. I created this site to be a go-to site for everything beauty, skincare, makeup, lifestyle & more. I'm excited to share ideas and experiences and also learn some new things from you. I am passionate about beauty and skincare as I am constantly researching and testing out new products, studying ingredients and buying the next best anti-aging miracle serum. I personally feel sunscreen is the #1 anti-aging product we can ever use.
Youtube Channel youtube.com/channel/UCTRU.. Subscribe
Channel Name Graceful Beauty
Youtuber Name Sheri.
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 224KType Macro Frequency 10 videos/month Since Feb 2018 Get Email Contact

Tammy

Welcome to my channel! A little about me ~ I am a licensed Cosmetologist with 35 years of experience, I am also trained in facials, I have an extensive background in skincare, makeup and hair. I am a trained makeup artist with 25 years of experience. I have worked runway, print and for a model agency! My goal is to help ALL women feel beautiful at any age...helping you deal with your ever changing face...feeling YOUR BEST..... I thank you for all the time you spend with me! Join me, Subscribe today!! For PR and Business ONLY: ****@aol.com
Youtube Channel youtube.com/channel/UCjJE.. Subscribe
Channel Name Tammy's Ageless Beauty
Youtuber Name Tammy
Gender Female
Type of Channel Influencer
YouTube Subscribers 303KInstagram Followers 36.4KType Macro Frequency 3 videos/month Since Jun 2009 Get Email Contact

Angela Mashelle

This Channel is all about Beauty, Fashion, and Life, with an emphasis on women over 40; however, our younger ladies will most certainly benefit from the fantastic beauty and fashion content. Ladies of all ages will identify with, appreciate, and learn from the life observations, lessons, and guidance from an educated, professional woman who has gleaned these gems through many years of growth.
Youtube Channel youtube.com/@AngelaMashelle Subscribe
Channel Name Angela Mashelle
Youtuber Name Angela Mashelle
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 148KInstagram Followers 34KType Macro Frequency 1 video/week Since Aug 2019 Get Email Contact

Melissa Mulder

Makeup & skincare videos, tutorials, tips, tricks, & hacks for the over 40 woman. I'm 55 years old, & I have the same concerns as you. I have wrinkles, age spots, sagging skin, crepey under eyes, dry mature aging skin. And just like you, I'm trying to find products that help with anti-aging. I always search out quality cosmetics at affordable prices. I want to help answer your beauty questions. Please feel free to ask me anything. I am truly here for you!
Youtube Channel youtube.com/@MrsMelissaM Subscribe
Channel Name MrsMelissaM
Youtuber Name Melissa Mulder
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 165KTwitter Followers 1.9KType Macro Frequency 1 video/week Since Jan 2016 Get Email Contact

Trina Albus

I'm a Los Angeles based 48 year old beauty creator. I use skincare and devices as alternatives to injectables. I understand that many people decide to get Botox and fillers, but I don't think this should be done without first trying to take advantage of all the wonderful skincare and beauty devices are available on the market today. My top anti-aging skincare faves are: retinol, hyaluronic acid, vitamin c serum, and SPF. I've been vegetarian for 30 years, which I believe has kept my skin looking young.
Youtube Channel youtube.com/channel/UC8Jj.. Subscribe
Channel Name Beauty Beyond 40 / Trina Albus
Youtuber Name Trina Albus
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 122KTwitter Followers 3.2KInstagram Followers 31.7KType Macro Frequency 2 videos/week Since Jan 2015 Get Email Contact

Glory B

GloryB-TV is inspiring women to look fabulous, feel amazing, and age gracefully. Are you a mature woman who wants to step out into the world every day with confidence, knowing you look and feel your best? The videos on GloryB-TV will help you achieve it! Check out the videos on GloryB-TV if you're looking for encouragement, motivation, and inspiration! I'm currently 59 years old, by the way!
Youtube Channel youtube.com/channel/UCnNx.. Subscribe
Channel Name GloryB-TV
Youtuber Name Glory B
Gender Female
Email ****@gloryb-tv.com
Type of Channel Influencer
YouTube Subscribers 130KFacebook Followers 549Twitter Followers 177Instagram Followers 4KType Macro Frequency 2 videos/week Since Jun 2012 Get Email Contact

Darnell Cox

Healthy aging expert and gerontologist, Darnell Cox, helps you look and feel your best at every age! Through optimal diet and nutrition, exercise routines, and health hacks, you will be increasing your health span and feeling your best. She shares effective skincare routines, at-home anti-aging devices, and the latest and greatest in-office procedures so you can look and feel years younger than your actual age! Ready to live young and be your healthiest self? Book a 1:1 Healthy Aging Consultation with Darnell!
Youtube Channel youtube.com/channel/UCpwx.. Subscribe
Channel Name Live Young | Darnell Cox | Beauty Over 50
Youtuber Name Darnell Cox
Gender Female
Email ****@liveyounglife.com
Type of Channel Influencer
YouTube Subscribers 45.7KFacebook Followers 62.9KTwitter Followers 99Instagram Followers 133.2KType Micro Frequency 1 video/day Since Aug 2015 Get Email Contact

Tamara

Welcome to my channel! My channel aim is to focus on Healthy Aging, Grateful Aging, Pro Aging..looking and feeling our best at any age. I have a deep passion for all things involving skincare, make up, health and wellness. Having recently turned 63, I have a lifetime of knowledge and experience to share. I am super excited to be creating and posting videos on skincare, natural youthful makeup, favs and fails, reviews, and tutorials. I post once a week on Sunday morning. Join me and let's have fun! Contact info: ****@yahoo.com
Youtube Channel youtube.com/channel/UCTHb.. Subscribe
Channel Name Tamara's Timeless Beauty
Youtuber Name Tamara
Gender Female
Type of Channel Influencer
YouTube Subscribers 116KType Macro Frequency 3 videos/month Since Apr 2014 Get Email Contact

Jodi Mannes

Your resource for all things beauty, inside and out, and lifestyle to fully explore life after 40! I've loved helping people feel beautiful through proper make-up product application, tools and techniques since selling Mary Kay cosmetics many years ago. After 25 years in the corporate world, I understand the need for quick, reliable, and accurate information on beauty products, the latest trends, and all things related to looking your best 40+. My channel supports busy and ambitious mom's and women embrace their unique beauty at every age!
Youtube Channel youtube.com/channel/UCmwV.. Subscribe
Channel Name Jodi Mannes
Youtuber Name Jodi Mannes
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 88.4KTwitter Followers 910Instagram Followers 8.8KType Micro Frequency 2 videos/week Get Email Contact

Shelly Hokanson

What do you get when you turn a web geek into a beauty geek? A geek out of water! Even an old fish can learn new tricks. Makeup, beauty, and lifestyle. Hello, world! My name is Shelly and I'm a web coding geek. I spent most of my life as the almost-tomboy, girl-next-door type. Somewhere around my 40th birthday (2014), I realized that I had been misinformed about a lot of things as a kid - skin tones, colors, fashion and clothing sizing... that misinformation shaped my (lack of) beauty and fashion sense, and as I started learning new things, I became obsessed. I also quickly found that...
Youtube Channel youtube.com/channel/UCsrc.. Subscribe
Channel Name Geek Out of Water
Youtuber Name Shelly Hokanson
Gender Female
Email ****@geekoutofwater.com
Type of Channel Influencer
YouTube Subscribers 42.4KFacebook Followers 1.3KInstagram Followers 3.6KType Micro Frequency 3 videos/week Since Feb 2016 Get Email Contact

Dawn Gallagher

Beauty expert, best selling author and QVC host, Dawn Gallagher, shares her beauty, lifestyle, fashion and makeup tips for women over 40, 50 and beyond. As we age, we get more gorgeous due to our wisdom, strength of character and life experiences. Topics include non-invasive devices, simple skin care tips to keep your skin looking young, makeup tips to enhance your natural beauty, fashion, wellbeing and more. New videos are posted on either Tuesdays or Fridays. For more visit dawngallagher.com. #dawngallagher #dawngallaghermakeup #dawngallagherbeauty. BUSINESS INQUIRES:...
Youtube Channel youtube.com/channel/UCgjx.. Subscribe
Channel Name Dawn Gallagher
Youtuber Name Dawn Gallagher
Gender Female
Email ****@undelandmanagement.com
Type of Channel Influencer
YouTube Subscribers 41.5KTwitter Followers 4.3KInstagram Followers 30.5KType Micro Frequency 3 videos/week Since Sep 2007 Get Email Contact

Tara Lynn

Hey everyone, my name is Tara Lynn. I just started here on YouTube in December 2017. It's been one amazing ride. I am a 40-year-old Mom of 2 teenagers, 3 doggies, and a wife of 17 years to my WONDERFUL husband. My goal for my YouTube channel is to share my passion and love for all things beauty. I've learned so many tricks along the way to apply makeup and look younger. I'm excited to share all my secrets and THANK YOU for your support.
Youtube Channel youtube.com/channel/UCyYo.. Subscribe
Channel Name Tara Lynn
Youtuber Name Tara Lynn
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 65.1KFacebook Followers 984Twitter Followers 891Instagram Followers 15.5KType Micro Frequency 1 video/month Since Sep 2017 Get Email Contact

Dawn

Hi everyone! My name is Dawn, and I am a 50 year old wife and mother of four. I'm a registered nurse, and have a strong desire to live the healthiest lifestyle possible. This includes mostly Green beauty and lifestyle products. I enjoy shopping for luxury style on a budget. I hope we can become friends!
Youtube Channel youtube.com/channel/UC7kE.. Subscribe
Channel Name Dawn's Life, over 40
Youtuber Name Dawn
Gender Female
Email ****@gmail.com
Type of Channel Influencer
YouTube Subscribers 39.3KType Micro Frequency 1 video/month Since Dec 2015 Get Email Contact

Bridgett Harrison

Whether you're looking for makeup tips, fashion inspiration, or a glimpse into the daily hustle of a black woman over 40, you've come to the right place! In my vlogs you will see makeup tutorials, and as a lover of fashion and all things trendy, you can expect to see me rocking versatile affordable and luxury looks. Try-on hauls, sharing OOTD inspo, and staying up-to-date with the latest trends. Also you will see me navigating the transition to full-time content creator, I'll be sharing insights into juggling work in the salon, pursuing my passion, and maintaining a balanced lifestyle that includes spirituality and self-care. So come along for the ride as we have fun, inspire each other, and motivate one another to embrace our unique beauty and style! Let's vibe together! Text #beautiebabes to 972-433-9907 ****@BridgettH.Com Follow Me on All Socials ( @BridgettHBeauty )
Youtube Channel youtube.com/channel/UCqZp.. Subscribe
Channel Name Bridgett Harrison Makeup Fashion Lifestyle 40+
Youtuber Name Bridgett Harrison
Gender Female
Type of Channel Influencer
YouTube Subscribers 7.6KType Nano Frequency 1 video/week Since Jun 2009 Get Email Contact

Busbee Style

Hi and welcome... I'm Erin! Busbee is a lifestyle brand that energizes Women 40-plus (that's YOU)! At Busbee, we take a unique inside / out approach to fashion and style for women over 40, honoring the natural power, radiance, and beauty within. Through our platforms, we share incredible resources and information empowering millions of women to be the most dynamic, vibrant, and amazing versions of themselves ... and look gorgeous while doing it! We believe that being over 40 is one of the best times of our lives...a Midlife Awakening. I hope you will join our dynamic community of...
Youtube Channel youtube.com/channel/UCH4p.. Subscribe
Email ****@busbeestyle.com
YouTube Subscribers 699KType Macro Frequency 2 videos/week Since Sep 2011 Get Email Contact

HotandFlashy

Getting hot-flashes? Wrinkles? Gray hair? Fifty is the gift that just keeps on giving! If you're a woman who's looking for style, beauty, anti-aging, and health how-tos from an actual mature woman, then you're in the right place!
Youtube Channel youtube.com/channel/UCU9r.. Subscribe
Email ****@hotandflashy50.com
YouTube Subscribers 548KFacebook Followers 57.3KTwitter Followers 5.8KInstagram Followers 175.8KType Macro Frequency 1 video/week Since Oct 2012 Get Email Contact

SugarPuffAndFluff

Hi, my name is Nisha and welcome to my channel. SugarPuffAndFluff channel is about looking and feeling great after 40! Here, you will find makeup tutorials and reviews, my favorite things, my thoughts on aging and life in general.
Youtube Channel youtube.com/channel/UCUSV.. Subscribe
Email ****@btinternet.com
YouTube Subscribers 341KTwitter Followers 2.1KInstagram Followers 28KType Macro Frequency 3 videos/month Since Dec 2011 Get Email Contact

Pampered Wolf

Hi everyone and welcome to my channel! I'm an almost 40 year old Stay at Home Mum, and am a fully qualified (but non-practicing) Beauty Therapist and lover of everything beauty related especially makeup! Here on my channel I will post honest reviews on a variety of products and techniques, and also upload easy step by step makeup tutorials that will teach all ages how to master any makeup look, from a dramatic smoky eye to a natural dewy glow.
Youtube Channel youtube.com/channel/UC8Nq.. Subscribe
Email ****@gmail.com
YouTube Subscribers 212KFacebook Followers 2KInstagram Followers 26.1KType Macro Frequency 1 video/week Since Nov 2017 Get Email Contact

Tricia Cusden

MakeUp Tutorials for Older Women by Look Fabulous Forever show mature women how to apply makeup so that they look younger, prettier, fresher and more youthful. Our videos give you a clear, easy to follow. step by step approach.
Youtube Channel youtube.com/channel/UCufl.. Subscribe
Email ****@lookfabulousforever.com
YouTube Subscribers 59.3KFacebook Followers 73.2KTwitter Followers 2.2KInstagram Followers 15.8KType Micro Frequency 1 video/day Since Sep 2013 Get Email Contact

Beauty101byLisa

Beauty101byLisa is a channel by Lisa featuring videos about over 40 style and beauty, makeup tutorials, skincare and more. Her focus is to inspire women to look and feel beautiful from the inside out.
Youtube Channel youtube.com/channel/UCLXg.. Subscribe
Email ****@beauty101bylisa.com
YouTube Subscribers 202KFacebook Followers 9.6KTwitter Followers 684Instagram Followers 26.7KType Macro Frequency 1 video/quarter Since Sep 2013 Get Email Contact

Nadine Baggott

Welcome to my channel for, what I like to call, beauty grown ups. This is my beauty, health and lifestyle channel that shares the secrets and knowledge that I've learned over the years. It's all about being grown up and glamorous - to show everyone that age is no barrier to looking good and feeling great.
Youtube Channel youtube.com/channel/UCag0.. Subscribe
Email ****@gleamfutures.com
YouTube Subscribers 168KFacebook Followers 99.3KTwitter Followers 19.1KInstagram Followers 206.9KType Macro Frequency 1 video/month Since Sep 2014 Get Email Contact

Kerry-Lou

Silver-Style-Studio is a place to explore aging with style! I'm Influencer Kerry-Lou, I'm a New York City makeup artist, and love fitness, fashion, makeup, travel, and food! - I'm not afraid telling my age, I'm 65, no Botox, fillers or plastic surgery - I'm not afraid of a few wrinkles! let's discuss subjects that affect women and men over 50!
Youtube Channel youtube.com/channel/UCESK.. Subscribe
Email ****@kerry-lou.com
YouTube Subscribers 154KFacebook Followers 1.5KInstagram Followers 10.2KType Macro Frequency 1 video/month Since Jul 2011 Get Email Contact

frugalistablog

I'm a blogger, drama queen and makeup addict. Join me as I navigate beauty over 40. I usually feature drugstore products on my channel, but I let some luxury or high end brands sneak in.
Youtube Channel youtube.com/channel/UCZ8z.. Subscribe
Email ****@gmail.com
YouTube Subscribers 29.6KFacebook Followers 8.6KTwitter Followers 3.5KInstagram Followers 21.3KType Micro Frequency 2 videos/week Since Oct 2011 Get Email Contact

NeeCJae

Covers videos about skincare, hair, & makeup for the the mature women over 40. NeeCJae is obsessed with skincare & makeup, and has worked as a freelance Makeup Artist for over 20 years. This channel is dedicated to women over 40 that focuses on Anti-aging Skincare, Makeup, Natural Hair.
Youtube Channel youtube.com/channel/UCyb_.. Subscribe
Email ****@gmail.com
YouTube Subscribers 32.6KFacebook Followers 352Instagram Followers 1.9KType Micro Frequency 2 videos/week Get Email Contact

Stung by Samantha

FACE. BODY. STYLE. OVER 50 Sephora Squad member 2019 2020 Shutting down stereotypes for women over 50✊✊ Beauty, Fitness, Fashion and Inspiration for REAL women. Biz email
Youtube Channel youtube.com/channel/UCs8m.. Subscribe
Email ****@stungbysamantha.com
YouTube Subscribers 23.8KFacebook Followers 1.2KInstagram Followers 34.8KType Micro Frequency 2 videos/day Since Feb 2014 Get Email Contact